Gilda's Kids
Many of Gilda's Club members are children and teens touched in some way by cancer. Teaming up with PMI, we set the stage for these kids – and their families --to tell their stories.
"Won't You Be My Neighbor?" Days
Evoking the spirit of Mister Rogers, we created the logo and microsite that launched this national – even international – sense of neighborliness. It was a good feeling.
Official Visitors Guide
From concept to printing, we totally recreated the county's Official Visitors Guide to reflect our Discover the many Faces campaign. Sixty pages and one belated home-for-the-holidays trip for our designer later, the OVG is a best seller (actually it's free, but you know what we mean).
Warning Sign
When Pennsylvania got serious about gasoline theft, so did we. The stickers we designed for our client, the Petroleum Marketers & Convenience Store Association (PPMCSA), cut to the chase.
Washington County Display
Give us your blank and empty spaces yearning to be filled with beautiful images and we will make it happen. When the Tourism Information Center at the Tanger Outlets opened, it was literally a blank canvas. We sized up the situation and created easy-to-change display panels highlighting the county's many sites and attractions.
PetSmart Microsites
Whether it was holiday gift ideas, canine fashions or Halloween costumes, we offered the media a one-stop shop of high-res photos, story ideas and fun facts. Our hands-on approach to these projects included everything from art directing the photo shoots (that's just our way of saying we dressed dogs and cats in funny outfits) to programming and distributing the sites.
PetSmart Tip Sheets
Every other month, our list of media contacts would receive a Smart-e – an e-mailable tip sheet that provided story ideas, as well as the name of the PetSmart expert who could speak to the specific topic. Very smart indeed.
